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Letterhead
CLIENTS
Sakana, Property I.D.
DATE
2006-2008
SAKANA: An import/export business based in Asia, the goldfish is used to represent the public personification for a company with a wide range of products varying industry categories. Goldfish are symbols of wealth, fortune, and good luck in Asia. The clean design and use of orange symbolizes warmth, happiness, and vitality.
PROPERTY I.D.: Designed based on the external and eye-catching building facade, this rebranded logo represents stability, strength, and familiarity. Mixing the original 30 year old Old English typeface with the modern building icon is a reliable reminder to the customer of the company's history and growth.
